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Billy Butterfield's
Project type
Illustrations
This project focuses on creating energizers for a restaurant called Billy Butterfield’s Ice Cream Emporium. The goal was to develop a brand that felt both unique and memorable. Our concept centered around a Miner and his companion Mole discovering a mystical cave deep underground that naturally produced ice cream and sweets, with a Dragon at the heart of it all. This story became the foundation of the brand’s identity and atmosphere. My role in the project was to concept and create the energizers that would be featured across marketing materials, signage, and the overall brand identity.
PROCESS BOOK
https://drive.google.com/file/d/17FLFxSa7mOW0gRdzYDXfGIm9lfTiMfSK/view?usp=sharing
